Abstract
Language affects almost every aspect of management in multinational enterprises (MNEs) but little is known about the impact of language on environmental performance. Our study investigates how language diversity affects the environmental performance of MNEs worldwide. We show that the grammatical structure of a language – specifically the first pronoun drop – is an important factor explaining the environmental performance of firms. Our analysis of 4,454 company-year observations suggests that MNEs operating in societies that permit the first pronoun drop tend to have better environmental performance. Furthermore, we explore the impact of linguistic structure on the relationship between environmental performance and Corporate Political Activity (CPA). We find that using the first pronoun drop of the local language moderates the influence of CPA on firms’ environmental performance. Our study concludes that international managers must pay greater attention to the neglected role of language in implementing environmental initiatives.
Original language | English |
---|---|
Pages (from-to) | 1204–1217 |
Number of pages | 14 |
Journal | Journal of International Business Studies |
Volume | 55 |
Issue number | 9 |
Early online date | 15 Oct 2024 |
DOIs | |
Publication status | Published - Dec 2024 |
Bibliographical note
AcknowledgementWe would like to thank the Center for International Business Education and Research (CIBER) at Temple University for supporting the research.
Keywords
- language
- first pronoun drop
- nonmarket strategies
- CPA
- environmental performance