Political and public responses to human papillomavirus vaccination

In this chapter, we address political/policy issues that have been encountered with implementing and sustaining human papillomavirus (HPV) immunization programs across the globe. Through case presentations of countries that have had different experiences with HPV vaccination, we identify approaches that can prospectively minimize obstacles as well as address and overcome challenges. We conclude that successful implementation and ongoing success of HPV vaccination programs requires consistent multilevel messaging (i.e., at the national, regional, local, and practice levels) directed at the population in general, healthcare providers, and patients. The use of social media for communicating pro-HPV-vaccine messaging is essential, as is the monitoring of social media to identify, and respond to, anti-HPV-vaccine initiatives. In addition, the formation of coalitions across multiple partners (e.g., government, professional organizations, and nongovernmental organizations) can help in responding quickly and effectively to obstacles when they arise.